Tuesday 29 March 2011

Type

Inspired by the tactics used by big corporate companies to give us information constantly in everyday life, I have created this font. By manipualting Logos, brands and their individual fonts, I wanted to show how easy it is for people to forget to really look at what they are seeing and by stopping and taking time to study something you can see it in many different ways. Here's a quick example of how I intend the font to be used. I've got a few more ideas to work with this font and hope to get them done over the next few days...

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